Songza Inks Deal With Weather Company To Integrate Rain Or Shine Into Your Music Playlists


Songza , the app that brings music to you instead of forcing you to hunt for it, today announced a deal with The Weather Company to integrate weather data into the app.

As it stands now, Songza uses the day, time, device type, your location, and your past behavior to deliver you expertly curated, human-made music playlists to match your mood and activity. Today, for the first time, the app will also pull in weather information to build more context around what you might want to listen to.

For example, just because you’re in Miami and near the beach, it doesn’t mean you’re in a sun-shiny mood. What if it’s raining? Maybe the rain makes you more angsty?

With the Weather Company partnership, Songza will be able to tailor your options to the weather outside so you’re listening to the right stuff at the right time.

Songza launched a couple…

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